The Indian Premier League (IPL) is a brand in itself with crores of people watching every game closely. The numbers about India’s own T20 league are mind-boggling. Ever since its inception in 2008, IPL has kept on getting bigger with every season. Before entering its 15th edition, the domestic T20 league got even bigger in size with the addition of two new teams.
The number of matches went up to 74 from 60 (including knockout games) and the time period also got stretched by around fifteen days. And as a report suggests, the Board of Control for Cricket in India (BCCI) is working with the International Cricket Council (ICC) to increase IPL season’s window further.
“The cricket control body for India, which accounts for about 80% of the sport’s global revenue, is working with the International Cricket Council to increase the IPL season’s window from the current two months on the sporting calendar. A longer window will mean more matches and higher revenues,” read the report.
Notably, the Indian cricket board spends a part of the board’s share of the money raised from the franchise on state-level cricket associations, setting up infrastructure for the sports, and other expenses, including pensions and fees for the players.
Women’s IPL BCCI’s next target!
With the popularity of the Indian Premier League (IPL) increasing day by day, the BCCI’s next big target is to introduce the Women’s version of the Indian Premier League. Both Jay Shah and Sourav Ganguly have indicated the same in the past few months and the BCCI secretary once again emphasized in his chat with Bloomberg News.
Jay Shah said that there is great interest in the media rights for Women’s IPL and also hoped that the owners of Men’s teams will show interest in bidding for WIPL teams. “At this moment, there is strong interest for the media for Women’s IPL – hopeful that Men’s IPL owners will be showing interest to bid the WIPL teams,” he said.