MS Dhoni has once again taken the social media by storm as he along with Eurogrip, released a new advertisement film on their X handle. The Jharkhand player, who has been associated with the company for a long time now returned for their latest #TracksideWithDhoni campaign. The advertisement focused on the new tyre range produced by the company. It dwelled upon the former Indian skipper’s long term loyalty with the brand to connect with the audience.

The campaign has described him as a legend whose "unshakable confidence" and the trust he has earned over the years continue to inspire millions. MS Dhoni has been a key part of Eurogrip since 2024. The ICC trophy winning captain had been in the news during the India tour of England last month, where he was seen during the T20I match as well as the first ODI match against England where fans went crazy over witnessing all three legends, MS Dhoni, Rohit Sharma and Virat Kohli at the same venue. The fans were deprived of this joy during the 2026 IPL when MS Dhoni missed out on the campaign due to injuries and his own decision of not disrupting the team balance midway the IPL tournament. The campaign arrived shortly after Dhoni launched Eurogrip's premium Trailhound STR adventure touring tyre range in India. During the press event of the launch, he said, "It is exciting to see Eurogrip expand its premium motorcycle tyre portfolio in India. I am delighted to be part of this launch and enjoyed riding on Eurogrip's flagship tyre range."

With the tagline Ride With Confidence, Eurogrip has positioned Dhoni as the perfect embodiment of reliability, trust and performance, qualities that have defined both his sporting career and his enduring appeal beyond cricket.

MS Dhoni to not return as head coach for CSK for IPL 2027: Reports

According to the latest news report released by the leading platform, NDTV, it has been informed to the fans of MS Dhoni and CSK that there's no possibility of Dhoni becoming CSK's new head coach for the IPL 2027 season. This latest development came to surface online after rumours of CSK trading the young prodigy Ayush Mhatre and Shivam Dube for MI’s Hardik Pandya went viral. There was also news of the Jharkhand player being spotted at multiple India matches during their tour of England, where it was being reported that he was travelling to search for new management for CSK for 2027.

The Chennai Super Kings saw a whole turnaround in their core management as the former New Zealand player, Stephen Fleming parted ways with the franchise after a decade long association. With Fleming separating from CSK and the owners leaning towards a younger core for the 2027 season, CSK might see a lot of changes in their management core and squad ahead of the upcoming IPL.