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Formula One is all set to treat its fans by hosting a unique travelling exhibition and immersive experience to learn and understand the incredible history and exciting future of the pinnacle of motorsports.
In partnership with Manhattan West and renowned production company Round Room Studios, which produced or promoted the likes of Jurassic World: The Exhibition, Tupac Shakur. Wake Me When I'm Free and Mandela: The Official Exhibition, the first official exhibition will present historic artifacts, new commissions, and film archives including the legendary race cards.
F1's Managing Director Brandon Snow has commented on the development and stated that F1 has seen explosive growth over recent years and a growing fanbase is way more important than anything else.
"The launch of the world-class international exhibition for fans is being done with an objective to provide a fun and informative joyride to all our fans. We have roped in one of the best-in-class production companies which is a significant step for our sport," he was quoted as per an official release.
He further conveyed that the upcoming flagship project has huge potential as it will take the audience behind the curtain and celebrates F1's rich history and heritage like never before. "This will be a destination for every fan and we are grateful to the many organisations and personalities from across F1 that have contributed to this spectacular new show," he added.
Tim Harvey, Lead Producer & Managing Partner at Round Room Studios has stated that the show will combine new, immersive technologies that bring to life F1 spectacular stories in a dramatic manner, as well as fun and interactive session that will inject more interest amongst our fan base.
"We have been working and coordinating with a wide range of contributors from iconic teams to legendary designers and champion drivers. Next year we open the doors to a next-generation entertainment experience that will capture the imagination of our fans which includes people of all ages and walks of society," he stated.