Picture Credit: Twitter
The highly anticipated FIFA World Cup 2022 is just around the corner and football fans are all geared up to witness the battle between the best teams in the world to lift the prestigious title. Qatar is ready and waiting to welcome 31 nations that were lucky enough to secure their berth in the football carnival.
Meanwhile, Wales has qualified for the World Cup after long 64 years and will now face England, Iran and the USA in the group stage of the World Cup. While Wales fans will be eager to vouch for their side and celebrate their historic appearance in the competition, they will have Bale Ale beer to celebrate with.
National team skipper Gareth Bale has recently announced his partnership with Glamorgan Brewing Company, releasing his own line of drinks, to donate a percentage of the profits from the beers to the development of grassroots football in his home country.
The 37-year-old who does not consume alcohol himself stated that the campaign was designed to capitalize on the hype surrounding the upcoming World Cup and contribute to the development of the areas which require funding.
"With this partnership, we aim to give something back to Welsh grassroots football. In particular, we want to help develop football facilities across Wales on a local level. We hope fans across Wales will be able to enjoy some Bale Ale and Lager as we head into the World Cup this year.”
Notably, the drinks, wittily named Bale Ale will be available in Tesco across Wales.
Tesco's local buying manager Nathan Edwards has said that there is tremendous excitement across Wales right now ahead of the country's first appearance at a World Cup tournament for 64 years so to land the newly brewed beers by one of our greatest ever sporting heroes.
"Glamorgan Brewing Co make fantastic tasting beers with their Jemima's Pitchfork a top sellar so we are confident that demand will be really strong for these two brews, especially in the coming months," he said.